FROM THE DESK OF...
(Photo) Dennis M. Houlihan, Chairman, Roland Corp. U.S.

A brief history of Roland’s Music Atelier and the dreams and passion that brought it all about… »

ROLAND ATELIER FESTIVAL
(Photo) Sign-up Now

Roland Corporation U.S. will host the 3rd annual Roland Atelier Festival in 2011.

Learn more and watch video highlights from last year’s festival… »

REGISTRATIONS
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Great Sounds for Holiday Fun

The Atelier is capable of so many authentic orchestral sounds, we sometimes forget how fun it is to just play “straight ahead drawbar organ”… »
SPECIAL OFFER
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12 Months.
No Interest.


For a limited time, participating Roland Atelier dealers are offering special terms on qualifying purchases… »

OTP +PLUS
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Adding to Your Playing Enjoyment

OTP +Plus is a new feature that allows you to pre-select your favorite categories of sounds, so they’re always ready for you to enjoy in presets five through 12… »
ROSEMARY BAILEY
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Playing the AT-900 “Old School”

Watch and listen as “The First Lady of the Organ” visits the sounds of the ’50s and the ’60s through the magic of Atelier… »

WELCOME
(Photo) It’s hard to believe that another year has flown by so quickly. We’ve had so much fun with the launch of the “Artist Edition,” lots of amazing music extravaganzas across the country, tons of clinics and artist events, and the popular Roland Atelier Festival.

As we approach the holidays, many of us take time to reflect on the many wonderful things that are a part of our lives. Roland Corporation is, of course, a very big part of my life. It’s not only a great company, but an amazing group of talented individuals with whom I am very proud to be associated. In that spirit of pride, I have asked our chairman, Mr. Dennis Houlihan, to share a little insight into the soul of this great company, and the origins of the amazing Roland Atelier. I hope you will take a few moments to read Dennis’ comments.

We wish you a wonderful holiday season filled with great music, and want to get you off to a good start, so we have posted some really fun “drawbar based” registrations for your enjoyment. These settings sound great whether you have the latest “Artist Edition” model or one of our legacy models. (They just might sound a little better and have a few more toys to play with on the AE) Have fun with them, and feel free to reach up and “tweak” the drawbars while you’re playing, if you are moved to do so. Watch Rosemary Bailey’s video for some ideas on attitude and technique.

For our “Artist Edition” owners (and those who would like to be), we have included some tips on using the new OTP +Plus feature. Isn’t it amazing how much better you sound on the AE models?

BTW — If a new Atelier is on your wish list for Christmas, you might want to tell Santa about Roland’s 12 months “no interest” financing. It makes it much easier on Santa’s checkbook.

Most importantly, all of us at Roland want to wish you and your family the most wonderful holiday season ever. We look forward to seeing you at Roland events throughout the season, and at the Atelier Festival and other events throughout next year.

Warmest holiday wishes,
Rick Morales